• At Our Core,  Events

    Make every Customer a Customer for Life

    At American State Bank, we have the motto ‘Make Every Customer a Customer for Life’ – and that’s what Customer Appreciation Week is all about!  This week we are appreciating our customers by doing different activities throughout the week to really show how much they mean to us. We love to see everyone come in with an anticipation of potentially winning a prize.* There are prizes for all ages! Every kid gets a pair of sunglasses and we are anxious to see what special family wins the grand prize of a trampoline to enjoy for the rest of summer. In addition, the adults could be 1 of 750 winners that…

  • At Our Core

    Community is at Our Core

    Community. It’s more than just a word, it’s a mindset. It’s not only at the core of who I am, it’s at the core of who we all are at Ambank Company. It’s what we’re passionate about. The importance of supporting our local communities stems from American State Bank being a community bank. This means we’re locally owned and operated, and we make a point to be deeply rooted in the communities that we serve. It’s the reason why Community is one of our core values. Being involved in the community is a reputation we hold to a high priority. I’ve personally served on city council or as mayor in…

  • Good Password
    Cyber Security

    What’s in a (good) password?

    After reading the title of this post, the thought may have crossed your mind to stop reading because you already know the ‘formula’ to make a good password. BUT, you would be incredibly mistaken to stop reading because, not only is this post bound to be one of the most riveting things you’ve ever read (okay, maybe not, but I’m going to tell myself that it is!), but also because what you may think is a secure password, is barely a challenge for software designed to crack passwords. Generally, the ‘formula’ people use to create their passwords goes something like this: take a random word, capitalize the first letter, add…